Discover Gravity
The friction is present. Make it visible.
Build a shared, evidence-based view of where information, decisions and value are getting stuck.
A senior diagnostic engagement that gives leaders a common language for the friction they experience — and a prioritised view of where intervention is most likely to move the organisation. The Return Assessment is one possible entry instrument inside Discover Gravity, not the whole programme.
…the friction is present. Its shape is not yet visible.
When this programme fits
You will recognise the situation.
- — Leaders agree that movement is too slow but disagree about why.
- — Data, analytics and AI investments exist but value remains difficult to demonstrate.
- — Different teams describe the same problem in incompatible language.
- — Ownership is fragmented and priorities compete without a shared evidence base.
- — Dashboards and initiatives multiply without changing decisions.
- — A transformation is active but no common baseline exists.
- — A public or regulated organisation needs a structured current-state view.
- — AI ambition exists but automation readiness is unclear.
What changes
Intended movement — observable, not guaranteed.
- — Leadership gains a shared language for the problem.
- — Competing initiatives can be prioritised against movement and value.
- — Symptoms and causes become easier to distinguish.
- — Ownership becomes more visible.
- — The organisation identifies where intervention is most likely to matter.
- — Future transformation work starts from a common baseline.
- — Evidence is established before major change begins.
How we work
An adaptive, structured way of working.
The stages describe the working logic, not a fixed calendar. Every engagement adapts to the organisation.
01
Frame
- · Define the organisational question.
- · Agree the decision domains or value flows in scope.
- · Identify relevant stakeholders and sponsorship.
- · Establish what observable movement would mean.
02
Observe
- · Inspect information flows, decision flows and ownership.
- · Inspect process dependencies.
- · Review existing data, analytics and AI initiatives.
- · Review existing evidence and measurement.
03
Measure
- · Return Assessment where a first indication is useful.
- · DAL baseline in the priority decision domains.
- · ARL view for the flows considered for automation.
- · Return on Data view, Information Performance indicators and Decision Value where relevant.
04
Interpret
- · Identify friction patterns.
- · Distinguish symptoms from causes.
- · Identify Return Gaps and high-value intervention points.
- · Identify constraints and dependencies.
05
Prioritise
- · Create a prioritised movement roadmap.
- · Define initial intervention hypotheses.
- · Establish ownership.
- · Create the initial Evidence Pack.
Evidence and outputs
Grounded in the Proof Model.
Discover Gravity establishes the baseline from which later movement can be demonstrated. It is the first entry into the Proof Model.
Reference measures
- · Return Assessment
- · DAL baseline
- · ARL view
- · Return on Data
- · Decision Value
Practical depth
The full detail — available when you need it.
Expand any section for detailed modules, outputs, measures, Framework concepts, roles and related reading.
Starting point