Friction Files
What repeats can teach us. What changes can move us.
Foundations, Field Notes and Perspectives on what slows organisations down — and what gets them moving.
New to Zero Gravity?
Three files that introduce the central thinking — where it starts, what it measures and why evidence matters.
Data Was the New Oil. Now It Becomes the New Sun.
Oil was extracted, refined, burned. The Sun is different — abundant, ambient, a force that organises everything around it. Enterprise data must do the same.
2 min read
FILE 002Decision-to-Action Latency: The Hidden Tax on Every Enterprise
The gap between knowing and doing is the most expensive — and least measured — line item on the corporate balance sheet.
2 min read
FILE 006Trust Engineering: Designing AI Systems Worth Believing In
Trust is not a feature you add at the end. It is a property of the architecture from the first commit.
2 min read
The three collections
Foundations
Files that define a central idea, challenge a common assumption or introduce a durable mental model — the building blocks of the Zero Gravity body of thinking.
Field Notes
Anonymised observations from inside real transformations. Not case studies — recognisable patterns and what they reveal.
Perspectives
Wider questions about organisational life, human behaviour and the technology that increasingly shapes both.
The files
10 of 10The Missing Link Between Data, AI and Real-World Impact
Why Analytics Engineers, AI Engineers and Forward Deployed Engineers must operate as one connected delivery chain — from reliable data to intelligent systems to operational reality.
28 July 2026
Zero Gravity and IPM — the operating model that finally converts data into movement
Most organisations do not suffer from a lack of data. They suffer from an inability to convert what they know into what they do. Information & Process Management is the practical vehicle that makes Zero Gravity operational — and turns AI ambition into measurable return.
8 July 2026
The New Craft: Designing the People Who Design Intelligent Organisations
Intelligent organisations do not emerge from tools. They are built by a small, deliberate craft — and that craft has to be trained.
20 May 2026
The Smarter AI Becomes, the More Organisational Chaos Becomes Visible
AI does not create the mess. It refuses to hide it. Every contradiction surfaces the moment a model is asked to reason across them.
18 May 2026
Data Was the New Oil. Now It Becomes the New Sun.
Oil was extracted, refined, burned. The Sun is different — abundant, ambient, a force that organises everything around it. Enterprise data must do the same.
12 April 2026
Decision-to-Action Latency: The Hidden Tax on Every Enterprise
The gap between knowing and doing is the most expensive — and least measured — line item on the corporate balance sheet.
8 March 2026
Why Dashboards Are Becoming Liabilities
A dashboard answers yesterday's question for tomorrow's decision. In an agentic world, that gap is no longer survivable.
14 February 2026
The Semantic Layer Is the New Operating System
When meaning becomes a shared, queryable substrate, every application above it becomes interchangeable.
22 January 2026
Agentic Orchestration and the End of the Approval Chain
When agents reason from shared context, the approval chain stops being a control mechanism and starts being a bottleneck.
4 December 2025
Trust Engineering: Designing AI Systems Worth Believing In
Trust is not a feature you add at the end. It is a property of the architecture from the first commit.
19 November 2025
Foundations
The durable ideas on which the Framework rests.
Field Notes
Patterns and lessons observed in real organisational work.
Perspectives
Broader reflections on leadership, trust, AI, behaviour and complexity.
Continue exploring
Explore the system
The Zero Gravity Framework
See how the central ideas connect from organisational friction to measurable movement.
Explore the language
The Zero Gravity Dictionary
Find the canonical meanings behind the concepts used throughout the Friction Files.